<un>peel's Guided Interviews tool helps teams launch guided qualitative interviews quickly, collect voice, video, or text responses at scale, and surface themes, transcripts, and follow-up questions without losing researcher control.
A research tool inside <un>peel. Starter plans give single-tool access. Foundation and above include the full toolset.
Guided Interviews are built for fast, structured conversations at scale. The researcher sets the objective and guide, then the tool helps collect voice, video, or text evidence without turning the work into a black box.
Define the research question and boundaries.
Set the guide and context before launch.
Collect guided responses across participants.
Review themes, quotes, and transcripts as evidence builds.
Send the output into the connected evidence layer.
This flow is about setting the guide, launching interviews, reviewing transcripts and themes, and keeping the evidence connected to the wider research record.
Speed matters, but the real value is getting structured qualitative evidence without weeks of scheduling, moderation, transcription, and coding.
The tool lets the team set the objective, discussion guide, and context up front, then launch guided conversations so participants can join through a link while the evidence starts building immediately.
Guided Interviews works best when the team needs more depth than a survey and enough reach to run dozens or hundreds of guided conversations in parallel without the scheduling overhead of a manual interview program.
The researcher defines the objective, guide, context, and boundaries before launch. The tool handles the conversations at scale, but the design and interpretation still belong to the team.
That matters because the point is not to automate judgment away. It is to help the team gather richer evidence faster while keeping the work inside a real research process.
Responses can be reviewed while fieldwork is still running rather than waiting until the end of the study. The team can work from transcripts, themes, quotes, and segment-level views while follow-up questions are still actionable.
Summaries, transcript evidence, and follow-up questions can flow into Insight Navigator so qualitative work stays connected to the wider customer understanding the team is building over time.
Book a demo and we will show how Guided Interviews helps teams move from question to conversational evidence faster, without turning qual into a black box.